The Irony Of Success

You've probably heard the stories of the gifts that celebrities receive when attending the Oscars or other awards events...

They are called "swag bags" and can include hundreds of thousands of dollars in gifts for top celebrities.

From 12 night all-inclusive luxury vacations to diamond necklaces...

Celebrities who earn 8 figures and 9 figures...

Who can clearly afford any luxury vacation or necklace they want...

Get it handed to them for free!?!

The goal from these companies is to get their product (or luxury resort) featured on the celeb's Instagram feed.

Ahhhh, the irony of success.

Those who need it least get it free.

And you know what?

This sort of thing happens to successful indie content creators who grow a big audience, too.

But it's not just about free gifts... Although you can rest assured Joe Rogan and Tim Ferris receive all kinds of free swag.

It can manifest as increased affiliate payouts…

The best marketing courses costing thousands, offered free for review.

Access to closed affiliate programs to promote products no one else can...

Free access to the best tools and software in the industry...

Yet again, product creators want access to the audience so they will give away swag or incentivize their exposure.

My wife has received free jewelry, free gift boxes, crystals, oracle cards, and more...

Why do I mention this?

Mainly because I want to remind you…

It wasn't long ago that my wife and I were flat broke.

When we couldn't afford fancy software...

Not long ago, the thought of getting my wife jewelry was almost laughable because we could barely afford to buy groceries.

But here's the thing...

We weren't deemed influencers by some random third-party person...

No publishing agent 'found us' and decided we were going to be the next 'big thing.'

We chose ourselves.

We made the decision to roll up our sleeves and do the work.

One day, Joe Rogan made the decision to start creating a podcast...

Today, six years later he has published over 1200 episodes...

He created the audience that others seek to leverage with these free gifts through brute force effort.

In 2010 no one knew who my wife was in the world of spirituality and no one cared.

But she published anyways.

She published blog post after blog post, numbering in the thousands, and she now generates over 8 million visits a year.

For me?

You probably know my story of being completely unknown in July 2016.

Today, not a day goes by that people aren't trying to get access to my audience.

Some attempt to incentivize me with free things...

Others try to incentivize me with big commission payouts on their new funnel scam...

Most have the outreach game completely wrong and they want me to interview them or give them a guest post...

When I have no idea who they are!  Lol.

Here's the real point, if you haven't clearly seen it, yet.

The most valuable asset in today's world is having the attention of an audience who knows you, likes you and trusts you.

This is why celebrities receive hundreds of thousands of dollars in gifts.

So the big question is...

Are you putting in the time and energy to grow your audience?

Since Joe Rogan's first podcast he has published 1242 podcasts...

The average length is about 2-3 hours!

That's tousands of hours of content published...

Is it any wonder he has the most popular podcast in the world?

Is it any wonder that his guests and third-party companies flood him with free things?

He created his success by focusing the last 6+ years of his life on creating amazing content for his audience.

Same with the celebrities who are nominated for best actress or whatever...

They've spent years mastering their craft creating amazing content for their audience.

Again...

Are you creating great content for your audience?

If you are, you are on the path... Just like Joe Rogan, or my wife, or my channel...

Stick with it for many years and publish thousands of great pieces of content to the search engines...

Always focused on giving the most value to your audience that you can...

And you will be amazed at the success you create...

You will be blow away by the opportunities that present themselves to you once you have the audience!

You can do it...

But you must put in the work!

Miles "Create Your Success!" Beckler

About the Author Miles

Miles is a full time internet marketer who sells information products and a niche membership program with his wife, Melanie. Together they have created a lifestyle business that allows them true location independence and this blog where you get to see behind the scenes and see how they have built their online business from scratch.

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