Going Beyond The Market Research - Miles Beckler

Going Beyond The Market Research

Yesterday you learned my free process for conducting market research in this video, here.

In addition to completing this type of research, there is also one other type of research I conduct, to be sure my audience WANTS what I'm creating.

Because, when I start to kick the marketing or product creation machine on full speed...

I must be 100% sure that my new niche site/product/content will be found!

So, this begs the question: "How to do practically guarantee your content will be found?"

Simple...

Do the research!

😉

Are you noticing a pattern here...

There is a TON of research involved in growing a successful business online.

Most either completely skip or totally skimp on the research...

Maybe that's why most people don't succeed online?

That's beyond my realm...  But let's get back to the research!

This second type of research is keyword research.

Now I don't always try to name my products or domains based on keywords...

But I still do a deep dive into  keyword phrases my audience are searching for to make sure I have a clear understanding of what they are looking for.

And this blog post here shows the process to completing your keyword research with a 100% free tool!

Super simple to follow... Laid out for you, step-by-step on how to do keyword research for free.

Now, I'm usually digging in looking for what people think they want...

That is revealed by what they are searching for.

But often times the solution they seek is a little different...

Combined, this allows me to 'meet them where they are' with my content and lead them to the solution they desire, but don't know about.

For example...

Many people start their journey to digital entrepreneurship by searching for "How To Earn Income Online?"

Or one of the hundreds of variations of that phrase...

But what they really need to learn is how to grow an audience by being of service to a group of people with a common need.

So I create content that meets them at the phrases they are searching...

And leads them to the SOLUTION that will act as a vehicle for them, to get them where they actually want to be...

Make sense?

Again... Simple stuff... But most people are NOT doing it.

This means most of your competition is NOT doing the research.

So if you do step up and put in the work...

This is how you get an edge in your market, even if you are brand new!

😉

Miles "Research Is Key" Beckler

P.S. There is one step after the keyword research that you need to know about and implement, too...

But this post got away from me and grew a bit too big already...

I'll share that final research step, tomorrow.

About the Author Miles

Miles is a full time internet marketer who sells information products and a niche membership program with his wife, Melanie. Together they have created a lifestyle business that allows them true location independence and this blog where you get to see behind the scenes and see how they have built their online business from scratch.

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